Today, scientists know more about the inner lives of animals than ever before.
The diversity and intensity of animal minds have proven so vast that advances in animal cognition science have been compared to the discovery of evolution or DNA.
However, only a tiny fraction of that tantalising knowledge has so far been available to the public.
Access to it would open up fascinating insights about the emotions, motivations and perceptions of the animals with which we share the planet.
Today, scientists know more about the inner lives of animals than ever before. Yet only a tiny fraction of that knowledge has so far been available to the public.
Access to it would add fascinating dimensions to our world views.
It would also provide constructive contributions to discussions in society, such as how animals experience our practices of keeping them, and which improvements would be the most effective.
That is why Animal Mind Productions was established.
We will develop novel ways to utilise modern media to make scientific knowledge available in inspiring, easily accessible formats.
Our aim is to increase understanding of animals, based on scientific knowledge, and also to develop and test new tools for public communication of science, which can then be utilised in other fields of science as well.
We are committed to delivering accurate information that has the potential to improve the lives of animals and of people involved with them.
We will serve an international audience, across cultures and languages. There will be products for animal owners and hobbyists, students, schoolchildren, those working with animals and anyone interested.
Many of our products will be available free of charge.